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"Being a geek is all about being honest about what you enjoy and not being afraid to demonstrate that affection. It means never having to play it cool about how much you like something." —Simon Pegg

CharmCat creates original painted works that captures moments and personalities; and that inspire, excite, and connect people through the shared experience of art.

At the core of CharmCat is honest passion (and watercolor). Everything I create, whether it's wedding invitations, custom watercolor commissions, or my new line of greeting cards, I create everything with love and excitement. And it's that love and excitement that I strive to convey through my art, whether it makes you feel silly, or happy, or nostalgic.

Because that's what good art does. It makes you feel.

Pretty paper things for pretty funny people

The CharmCat Story

When I got the idea to start a wedding invitation business on the side, I was working a corporate job as a design assistant. After having done my own invites, an acquaintance asked me to do hers, and because I'd loved it so much the first time, I jumped at the opportunity to stretch my creativity.

I started my little Etsy shop with a handful of designs, and started to dive into the world of wedding business. CharmCat has grown and changed since then. I found my signature style in painting—a medium I'd studied in college—and discovered an unrealized love of all things paper.

And now, I get to share that style and love with you.

Let's find out if we think alike!

Finding a stationer is like finding your future spouse. (You already did one of those things!) There's lots of stationers out there, and you should search for the right stationer for you. My invitation process is highly personal and personalized. That means you'll have a better experience if you know how I operate!

I'm probably not for you if...

  • You want a design that's not in my aesthetic. Take a look through my portfolio to see what I do best. If you want modern, highly stylized, or graphic illustration, then I'm not for you. I might know someone who is, though!
  • You want a DIY template. I know Adobe design programs like my cat's meow. I don't even own Word, and I don't make templates.
  • You just want a quick "trendy" design rather than a personal, meaningful design.
  • You don't always respond to your emails. This is a two-person process, and sometimes I need you!
  • You are a future in-law. I prefer to work directly with my clients, since it's all about their personality.

Want to work together?

Awesome! All you have to do to get started is contact me and let me know what you want to create together!

My Guiding Priciples

Treat others with generosity.

Share knowledge freely.

Leave each moment better than you found it.

Deserve respect.

Resist the fear of rejection.

Encourage excitement.

Who am I?

Hey There! I'm Ashleigh Pritchard, and I'm the owner and artist behind CharmCat.

I'm a cat lover, high-fantasy enthusiast, grammar nerd, and sarcastic know-it-all. My favorite book is the Lord of the Rings trilogy. I'm an INFJ. My favorite toy is my label maker, and I think a purring cat is the solution to all problems.

I was born and raised in Maryland (#marylandproud!) next to a farm, at the foot of the mountains and just outside of Washington, D.C. We spent summers camping, boating, and taking trips to the Eastern Shore. I took sketchbooks everywhere. In photos of family vacations, you won't find me—I was the one behind the camera, catching the smiles and quiet vistas and wildflowers.

I went to McDaniel College, where I got my bachelors degree in Studio Art, and earned a Masters from Stony Brook University—in Creative Writing—but that's a story for another day.

A Quick Q&A

When did you know you wanted to be an artist?

I've always been the artistic type. In elementary school, I was the art teacher's favorite student. My electives in middle and high school always included art classes. I took workshops during the summers and, inevitably, every year for Christmas would get me yet another one of those $10 artist kits that I'd already outgrown.

Do you really do all the art yourself?

Yep! I love the feeling of handling real paint, paper, and paintbrushes in my hands. It's relaxing and challenging at the same time.

I didn't start incorporating my painting into my invitations designs until a couple of years after I started CharmCat. Most of my paintings were for myself or gifts for friends and family. After a while, I started to think about ways I could make that expensive bachelor's of art start to pay for itself.

I passionately advocate for...

Feminism and gender equality

Justice for all


Community service

Art as expression of self

Comic books

Science fiction

Freedom to question tradition

Having fun!

Welcome Policy


Welcome Policy

CharmCat will never discriminate against anyone’s race, age, nationality, religious beliefs, sexual orientation, or gender identity.

Purpose of the Welcome Policy

I am a white, straight, (mostly) cisgender female. (pronouns: she/her) I was raised in a fairly middle-class household in the suburbs with not a lot of diversity. I was lucky enough to go to college and then on to get a graduate degree because of the encouragement of my family, my hard work, and my privilege. This Welcome Policy comes from a place of support, not of familiarity. I won't always understand the struggles my clients face, but I will always do my best to meet their needs.

Charity Pledge

Charity Pledge

CharmCat pledges to donate 10% of resources to charity in one form or another: time, product, and services.

You read that right, 10%. It's a pretty high goal, but I think I can do it!

Assuming I work a standard year, that makes 1920 working hours. So that means my goal is 192 hours of volunteer time, or 192 hours of donated design services for charities, or 10% of my profit (which will be determined at the end of every quarter), or a combination of the three!

Want to request services? Visit my application for stationery services for charity.

Contact me to find out more about my services

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