Why I Don’t Post Anything About Wedding Weight Loss: The WIC Part 4

Category: From the Cat Perch | Published on: January 12, 2016

I rant a lot. Want more? Check out my posts about the Wedding Industrial Complex.

You got engaged. Yay! Second thing you probably did (after telling totally everyone) was look up what you need to do to get ready for the wedding. Find a venue; makes sense. Yep, definitely need to get an officiant. Start a diet—wait, what?


Fat shaming is everywhere in the Wedding Industry, and weight loss companies love to target the engaged. From engagement gym specials to bridal booty workouts to these shirts...

Tank tops that say "Gotta squat before I tie the knot" and "sweating for the wedding".
Sweating for the wedding? How about sweating because that's what happens when I exercise, which I do because I want to be healthier and I enjoy it, yo?

I'm not saying you shouldn't try to lose weight if you want to.

There's nothing wrong with wanting to lose weight (unless you're already a healthy weight, of course). Strength training and cardiovascular exercise have tons of benefits, as does adopting a less fatty, less sugary, veggie-rich diet.

But you should probably base your decision to start dieting and exercising based on a desire to be healthier, not a desire to look as skinny as possible in your wedding photos.

A healthier lifestyle should be lifelong, not till the honeymoon.

What do you think happens after the wedding? If it's after you "tie the knot," are you going to keep doing squats? Keep jogging, lifting weights, doing yoga, eating kale? Of course not. You were just sweating for the wedding, and afterwards, things can go back to normal, right?

I think that's why the wedding weight loss industry is so popular—it's easier to compel yourself to be healthier if you know it's just for a few months. It has the same appeal as a new year's resolution: no one expects you to keep it up, especially yourself.

Even if you manage to start being healthier in your quest to lose weight for the wedding, if you don't keep it up, things really do go back to normal, including what your weight was normally.

Fat shaming is a problem.

Of course, I can't overlook how the weight loss industry is one big cog in the crappy-body-image problem. They're not out there telling you to lose weight for your own good. The line weight-loss companies love to use is "look your best on your wedding day," as though they think that fat people don't look their best on their wedding day.

That's terrible. And it makes people feel terrible.

So ditch the wedding diet. Save your money on the bridal bootcamp class. Because if you want to look your best on your wedding day, you might start with feeling your best.

Question: Has a wedding vendor made you feel bad about your weight or try to convince you to diet for your wedding?
— Ashleigh

See other posts about: WIC, dress size, exercise, fat shaming, priorities, wedding diet, weight loss, why I don't

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